They have stores in Phoenix, Tucson, and Flagstaff and seem to have been able to shift their marketing and reinvent themselves over the years to overcome the hurdles that larger bookstores have had to deal with, such as the event of online music downloads, the arrival of netflix, and Kindle-type books. Personally, I think trading and buying used books and CDs is super eco-logic and I honestly don't remember the last time I bought a brand new book. Actually, I do. It was Harry Potter.
|"Free Electric Vehicle Charging Station"|
Anyway... as we parked our gas-guzzling mini van in the parking lot, we noticed the giant sign that was painted on their front windows.
That's right, they have a free electric charging station at their store! I asked an employee; they say they get about one client per month that comes and charges their car. I guess in a sense it is not a lot, but it really brings the concept of the eletric car to the forefront, shows passersby what it could mean to own an one, and is a great marketing strategy for a company that in a way promotes recycling and conservation of natural resources.
And it makes me want to buy an electric car!
We are thorough reporters, conscientious academics, and we pride ourselves in our integrity and ethical research techniques. So, we left no stone unturned, no plug unplugged.
We tested it for you, and yes, it works!